On October 2, 2025, the DPES overseas promotion team arrived in Istanbul, Turkey, to participate in Sign Istanbul 2025, held at the Tüyap Fair and Congress Center, continuing its mission to invite professional overseas buyers to the upcoming DPES China 2026 in Guangzhou.

Exhibition Overview

Name: Sign Istanbul 2025
Date: October 2–5, 2025
Venue: Tüyap Fair and Congress Center, Istanbul
Frequency: Annual
Organizer: Informa Markets

Organized by Informa Markets, SIGN Istanbul is the leading annual trade fair for signage and digital printing technologies in Turkey and the wider Middle East region. Celebrating its 26th edition in 2025, the exhibition covered approximately 22,000 square meters of show space, featuring products including digital printing, textile printing, laser cutting and engraving, LED light sources, LED displays, signage, display systems, advertising materials, promotional gifts, and personalized printing.

On-site Promotion

The DPES team actively visited exhibitor booths throughout the halls, engaging in in-depth discussions with brand representatives to better understand their needs in signage, digital inkjet printing, and textile printing.

They also conducted one-on-one invitations with key buyers, distributed Turkish brochures and invitations, and shared up-to-date information about DPES China 2026. As an efficient and highly targeted B2B platform, the DPES exhibition earned strong recognition from numerous professional buyers for its ability to connect global suppliers and foster trade opportunities.

Market Insights

1. Exhibitors & Products
This year’s Sign Istanbul featured three major halls:

- Hall 11 focused on printing equipment, bringing together many Chinese brands such as GONGZHENG, ALLWIN, LIYU, DLICAN, GALAXY, DOCAN, WIT-COLOR, NOCAI, YASELAN, GRANDO and MAGIC JET, among others.

- Hall 12 showcased LED light sources, LED displays, signage systems, display equipment, laser cutting machines, and advertising materials.

- Hall 11A was dedicated to promotional gifts and personalized printing, also hosting the China Pavilion, where materials suppliers were the majority.

It is noteworthy that textile printing exhibitors are becoming increasingly prominent at international advertising and printing fairs. At this year’s SIGN Istanbul, the proportion of textile printing exhibits continued to grow, focusing mainly on DTF and DTG technologies.

2. Buyer Feedback
Turkish buyers showed strong interest in Chinese exhibitions, with many already familiar with major Chinese advertising shows. A large number of professional buyers expressed plans to visit China annually, seeking suppliers for advertising equipment, materials, LED products, and signage systems. They particularly favored the DPES Expo in Guangzhou, describing it as a one-stop sourcing platform for the global advertising and printing industry.

Conclusion

This Turkey promotion tour further expanded DPES’s influence across the Middle East market and earned wide recognition from local buyers for DPES China 2026.

DPES looks forward to welcoming global professionals to Guangzhou’s new venue — the Canton Fair Complex, Area D — in March 2026, to explore opportunities and create success together.